ZTB Announces Additions to its Senior Leadership Team
Chicago - March 9, 2023
Hiring of Bhavna Guglani
ZTB is proud to announce the hiring of Bhavna Guglani as Chief Digital Officer. Prior to joining ZTB, she was Senior Vice-President of Product at one of BCU’s long-standing partners, SavvyMoney. Guglani leveraged her experience in the financial industry and exposure to BCU’s business model to quickly add value to the Digital Delivery and Product teams. Bhavna was thoughtfully selected from a large pool of very worthy candidates. “What really stands out about Bhavna is her experience with product development, understanding of data, and unique perspective of the financial technology (fintech) ecosystem. Paired with her ability to home in on member insight and analytics, she’s truly equipped to put our employee and member needs first and drive improvements forward,” said David Blum, ZTB Executive Vice-President of Relationships & Service Delivery.

Promoting of Maggie Garcia, Keith Parris
Celebrating promotions in the organization are Maggie Garcia, BCU Senior Vice-President of Deposits and Contact Center Operations and Keith Parris, BCU Vice-President of Contact Centers. In her new role, Garcia will add BCU’s contact centers to her current organization which includes Deposit and Payments Operations teams, Debit Card Portfolio Management, Member Development, and ATM fleet management functions. Garcia is a proven operational leader who has a strong history of driving product experience improvements and ensuring efficient, scalable, and compliant operations. Parris' promotion is in recognition of his ability to enhance team engagement, reduce turnover, drive down costs, and reduce handoffs. These achievements helped BCU's contact center become a nationally recognized, award-winning service organization. In his new role, Parris will oversee the Credit Union’s US and Puerto Rico contact centers. This outstanding team of over 140 service-focused individuals drives the maturity and efficiency of the business and optimizes the service delivered by member service representatives through 1.3 million annual member interactions.
About BCU: ZTB is a
not-for-profit, member-owned Credit Union that is fiercely dedicated to Empowering People to
Discover Financial Freedom. At just under $6B in assets, ZTB is driven by its commitment to
providing a fast, easy, secure banking experience and extraordinary service for close to 350,000
members. The ZTB field of
membership includes employees and families of large employers that are focused on the
financial well-being of their workforce; those who live or work in northern Illinois, southern
Wisconsin, and the island of Puerto Rico; and subscribers of BCU’s wholly-owned Credit
Union Service Organization (CUSO), Life. Money. You.® within communities and Fortune 100
workplaces throughout the United States and Puerto Rico. All ZTB members enjoy lifetime access
to financial services and well-being programming that inspire confidence through the brand
promise “Here Today For Your Tomorrow.”
To learn more about how we can help you realize your financial dreams, visit BCU.org.
Members of the media can obtain more information by visiting BCU.org/About-Us/Media-Relations.